Reston, Va. - John M. Palatiello & Associates, Inc. (JMP&A), the association management firm for MAPPS, has promoted Nick Palatiello from marketing communications manager to vice president for External Affairs. In this new role, Nick will oversee the development and implementation of strategies and lead efforts to promote membership of private sector geospatial in MAPPS. He will oversee and manage the day-to-day operations of MAPPS state chapters in Pennsylvania and Colorado, and assist the executive director in the development of new chapters. He will serve as assistant executive director for External Affairs in MAPPS.
"This promotion will position Nick to expand the communications activities of MAPPS, with our current members, prospective new members and other targeted audiences with which MAPPS enjoys partner and stakeholder relationships," said John M. Palatiello, president of John M. Palatiello & Associates and MAPPS executive director. "He brings a valuable combination of enthusiasm and knowledge of messaging and branding that will help grow our organization and those we are honored to manage."
As marketing and communications manager, Palatiello developed new initiatives to engage the geospatial community, including the integration of social media tools into web-based marketing, developed a robust network with the geospatial media and guided MAPPS internal and external communications efforts. He has been the liaison for the Pennsylvania MAPPS, the first state chapter of MAPPS, since the founding in 2007.
Prior to joining JMP&A, Nick served as the athletic marketing and promotions assistant at Wofford College in Spartanburg, S.C. In that position, he worked with corporate sponsors, alumni and students in event marketing and management. A 2006 graduate of Elon University in Elon, N.C., he received his Bachelor of Arts degree in communications, with an emphasis in corporate communications, and minored in political science. He is also a member of the American Society of Association Executives (ASAE).