Editor's Points: What's Your Strategy?
The outlook seemed to be brightening. Despite the continued economic turbulence, signs of recovery appeared to be on the horizon. Surely things are finally getting better! I thought.
As I began talking to people, I was initially disappointed. Many professionals were still discouraged. Business was improving, but only in short bursts that made it difficult to plan long term. The general mood seemed to be one of caution and uncertainty.
I remember one conversation in particular where I was talking to an equipment dealer who shared with me the many challenges his customers were facing. “Business is just really tough for a lot of surveyors right now,” he said dejectedly. Then he paused, and his expression brightened as he continued, “But you know, there are some firms that are doing really well. Some of them have even seen their businesses continue to grow throughout the recession!”
This discussion got me thinking. I personally knew of some firms that were flourishing. By asking around, I quickly expanded my list. What was different about these companies? There was only one way to find out.
The seven firms we interviewed and profiled in this issue are all different sizes. Some are strictly surveying and mapping, while others take a multidisciplinary approach. Some have made substantial investments in laser scanners and other high-tech equipment, while others have focused more on networking and knowledge capital. What they all have in common is forward-thinking, visionary leaders who have surrounded themselves with smart people and have developed an aggressive strategy to pursue different markets.
This isn’t a ranking of “top firms,” although some of them might well be at the top of their market. Rather, it’s a look at how the profession is changing through the eyes of just a few of today’s successful business owners and managers.
I hope you will consider their insights, learn from their approach, and be inspired by their success. I know I am.
P.S. Other progressive firms will be highlighted in future issues of POB. If you would like to share your success story, please email me at firstname.lastname@example.org.