Employee comes from Safe Software Inc.

Avenza Systems Inc., Mississauga, Ontario, Canada, the developer of the MAPublisher map production software, appointed Jeff Hoedeman to the newly created position of Vice-President, Business Development.

Jeff Hoedeman joins Avenza after four years as VP Marketing at Safe Software, the makers of the FME data translation software. Hoedeman is a professional engineer and has extensive experience in marketing and business development for software products in the GIS industry. He will be responsible for all marketing, product promotions, reseller channel development and sales initiatives at Avenza Systems Inc.