This website requires certain cookies to work and uses other cookies to help you have the best experience. By visiting this website, certain cookies have already been set, which you may delete and block. By closing this message or continuing to use our site, you agree to the use of cookies. Visit our updated privacy and cookie policy to learn more.
This Website Uses Cookies
By closing this message or continuing to use our site, you agree to our cookie policy. Learn More
This website requires certain cookies to work and uses other cookies to help you have the best experience. By visiting this website, certain cookies have already been set, which you may delete and block. By closing this message or continuing to use our site, you agree to the use of cookies. Visit our updated privacy and cookie policy to learn more.
Point of Begining Logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Subscribe
  • Sign Out
  • My Account
Point of Begining Logo
  • Magazine
    • Current Issue
    • Digital Edition
    • Classifieds
    • Subscribe
    • POB eNewsletter
  • Columns
    • GeoDataPoint Blog
    • Kline: Unmistakable Marks
    • Lucas: Traversing the Law
    • Solo Notes
    • Editor's Points
    • Turner: Surveyor's Footsteps
    • The Business Side
  • News
  • Products
  • Tech
    • GeoDataPoint
    • LiDAR/Laser Scanning/3D
    • Photogrammetry
    • GIS
    • GPS/GNSS
    • Hardware
    • UAS/UAV
    • Data Collection
    • Remote Sensing
    • Software
    • Total Stations
  • Industry
    • Aerial
    • BIM
    • Boundary & Topo
    • Construction
    • Energy & Utilities
    • Environmental
    • Forensics
    • Government
    • Marine/Hydrography
    • Mining
    • Transportation
  • Reports
    • Laser Scanning & 3D
    • Salary & Benefits
    • Surveying & Mapping Industry Software
    • Archives & Additional Reports
  • Education
    • Professional Knowledge
    • Continuing Education
    • GeoLearn
  • Online
    • Events
    • Webinars
    • Classifieds
    • POB Store
    • POB Point and Shoot
    • Photo Galleries
    • Videos
    • Polls
    • FARO Webinars
    • Industry Links
  • Directory
    • GeoLocator
  • Contact
    • Editorial Staff
    • Advertise
    • Clear Seas Research
    • Custom Content Marketing Services
    • List Rental
    • Store
  • POB Premium
Home » Geospatial Events Focus on Innovation and Integration

You have 0 Articles Left This Month. Join POB Premium Today for Unlimited Access.

Surveying BasicsLiDARTechnology Innovations StoriesSurveying & Mapping Software

Geospatial Events Focus on Innovation and Integration

December 8, 2017
Perry Trunick
KEYWORDS geospatial solutions / geospatial technology
Reprints
No Comments

Francois Gervaix, product manager, surveying for SenseFly, did the best job of describing what was different about InterGeo 2017. In terms of his own company, he described four product launches the prior year in Hamburg and then said, “We had great products, but what people were asking for was a solution.” This year’s event, held in Berlin, reflected the result of what might best be described as a lot of parallel thinking by many manufacturers.

Here’s how Gervaix explained the process for SenseFly. They defined market segments and then identified who were the customers within those market segments. The next step was to spend time with some individuals who best reflected a cross section of customers (by segment) and determine SenseFly’s strengths and weaknesses. The process clearly did not just focus on products, the exercise was designed to yield a better picture of what the market was saying it needs.

You have 0 complimentary articles remaining.

lock iconJOIN POB PREMIUM to Unlock Unlimited Access + Premium Benefits.

Already a POB Premium Subscriber?Login Now or Register Your Email

What is POB Premium?

Privacy Policy

Related Articles

Editor's Points: Integration Comes to Geospatial

Putting Geospatial Training on Track

The Surveyor's Toolkit: Laser Scanners More Integrated into Workflows in 2019

2016 GIS Trends Study: GIS Integration

Subscription Center
  • Subscribe
  • My Account
  • Renew
  • Create Account
  • Change Address
  • Pay My Bill
  • Free eNewsletters
  • Customer Care

More Videos

Popular Stories

FAAlogo21Aug19News

Iris Automation and Kansas DOT BVLOS Drone Flight

Stonexnews4Dec19

Stonex Announces Camera Add-on

LeicaZenoPOBnews20Nov19

Leica Geosystems Enables GIS Data Capture

LeicaBLK3Dnewsletter27Nov19

Leica Geosystems Launches “BLK3D Web”

IQGeonewsletter27Nov19

IQGeo to Enable Digital Transformation for Stadtwerke Sindelfingen

Poll

Surveyor Outreach Opportunities

What kind of community outreach do you perform on behalf of the survey/geospatial profession?
View Results Poll Archive

Products

POB Top 100 Report

POB Top 100 Report

We began by creating a survey as a cooperative effort between several high level geospatial leaders, POB staff, and Clear Seas Research market research experts. The survey was sent out to more than 25,000 geospatial professionals who subscribe to POB and/or are members of MAPPS.
See More Products

FARO webinar series

POB

POB December 2019 cover

2019 December

In the December 2019 issue of POB, learn how GNSS field mapping played a crucial role in creating the Port of New Orleans first enterprise GIS. Also in this issue, find out how a recent regulatory proposal could restrict UAV flights.
View More Subscribe
  • Resources
    • Construction Group
    • List rental
    • Survey And Sample
    • Associations & Industry Links
    • Subscribe
    • Editorial Calendar
    • Editorial Guidelines
    • Order Reprints
    • Want More
    • Connect
    • Privacy Policy
  • Advertise With Us
    • Advertise
  • Contact Us
  • Subscribe
    • Subscribe
    • My Account
    • Renew
    • Create Account
    • Change Address
    • Pay My Bill
    • Free eNewsletters
    • Customer Care

Copyright ©2019. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing