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Letters: Questioning QBS

January 18, 2012
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I continue to be amazed at the single-mindedness of MAPPS on the issue of qualifications-based selection (QBS) (The Business of MAPPS: President’s Perspective, “How QBS Unites Us All,” Richard (Dick) W. McDonald, PLS, CP, January 2012 POB).

I continue to be amazed at the single-mindedness of MAPPS on the issue of qualifications-based selection (QBS) (The Business of MAPPS: President’s Perspective, “How QBS Unites Us All,” Richard (Dick) W. McDonald, PLS, CP, January 2012 POB). Mr. McDonald, president of MAPPS, restates the myth that the choices available are either QBS or low bid. However, between these two extremes are a variety of value-based selection (VBS) choices that allow some mixed evaluation of technical capabilities and cost--choices that MAPPS completely ignores.

VBS is a valid choice when the products or services to be acquired are well defined and commonly available. It offers a two-stage process where the top-ranked firms from a QBS-like evaluation round then undergo a value comparison where cost is a consideration but not a dominant factor.

We all find out the price before we decide what car or television to buy, judging the relative value of included product features and the cost of the goods. You would think it was a simple process to provide for the same careful evaluation when purchasing professional services, but MAPPS and others do not want us to have that option. Instead, we are required to go through a sequential process of talking to one firm at a time, with no ability to compare prices among the top-ranked firms. This process has the side effect of making it difficult for new firms to get work, as they likely do not have the many years of experience required to rank at the top in a qualifications-only procurement.

Mr. McDonald is correct that QBS unites practitioners in a variety of geospatial disciplines, but, for many of us, it unites us in opposition. Knowing the price before you buy is not a bad thing.

  --Jack A. Butler, Orlando, Fla.



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The author responds: It’s important to note that MAPPS is not the only organization that favors qualifications-based selection. ACSM, ASPRS, ASCE and ACEC have long been proponents of QBS when professional services are being procured. Additionally, the Coalition of Geospatial Organizations (COGO), which comprises more than a dozen geospatial trade associations and professional societies, has unanimously adopted a recommended procurement process that, although not named QBS, indeed bases selection on qualifications first and foremost, not price.


Surveyors are professionals along with other geospatial practitioners. Anytime a federal entity is seeking to acquire professional surveying or mapping services with federal money, QBS must be the procurement method. On this there should be no debate--quite simply, it is the law. Additionally, “Mini Brooks Acts” have been enacted in 47 states, so many state projects requiring professional surveying and mapping services must use QBS even if there is no federal money involved. Once you get down to the local government level and private industry, clients are free to use whatever method they choose for procurement of services as long as no federal funding is involved. In many states, however, localities must also follow state law.

If all clients adhered strictly to a best-value process, VBS might be more acceptable for procuring professional services. However, all too often, the client ends up being swayed by the low price in their decision-making process. Most requests for proposals that are using a best-value method of selection contain the phrase, “The client retains the right to waive any inconsistencies in a firm’s proposal.” This essentially means, “If we like your price, you may be selected even though you didn’t meet all the requirements of the RFP.”

For new firms that are trying to get work, I don’t believe that winning projects by low prices in a best-value selection is the best way to go about it. I would instead suggest looking for small business set-aside contracts and also getting on teams as a subcontractor and then performing outstanding work. This will build your resume to the point where you will be considered on QBS procurements.

When acquiring commercial off the shelf (COTS) products and product support services, VBS is indeed an acceptable method of procurement. However, when procuring professional services, it is my belief that QBS is the superior method of selection.

--Richard (Dick) W. McDonald, PLS, CP, president of MAPPS and director of geospatial services for T3 Global Strategies Inc.
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QBS is not always best

Jack A Butler
January 24, 2012
Your responses on three points are uninformed: 1. You wrote, "the Coalition of Geospatial Organizations (COGO), which comprises more than a dozen geospatial trade associations and professional societies, has unanimously adopted a recommended procurement process that, although not named QBS, indeed bases selection on qualifications first and foremost, not price." This is in conflict with the facts. Here is what the policy statement (available online at www.cogo.pro/uploads/COGO_ProcurementStmt_042510_finalapproved.pdf) actually says: Geospatial Data Acquisition Principles The members of the Coalition of Geospatial Organizations (COGO) believe that government acquisition policies and practices related to geospatial data and services must be based on a set of core principles that well serve the procuring government body, partnering organizations, and society as a whole. These principles are based on transparency and openness, and they include: · Competitiveness - the pool of potential qualified spatial data and service providers should be as large and as diverse as possible. · Cost-effectiveness - Data and service provision proposals should be evaluated in such a way as to maximize the value proposition that the acquiring/procuring body defines. This might include, at minimum, such ideas as geographic coverage/extent, timeliness, documentation, and the ability to deliver. · Accountability - The preferred quality of services and data, and the means for measuring that quality, must be specified in advance, and made available to the public. These metrics should be sound and repeatable. · Policy-driven - All procurement activities should be based on standards that inform clear work specifications. · Innovation - The acquisition of geospatial data and services should encourage new processes and methods, with an eye toward highest societal value as a consideration when evaluating work proposals. This might include research and training opportunities for the next-generation spatial technologies workforce. There is not the first thing in that statement that has anything to do with QBS. The words 'price' and 'qualifications' do not appear anywhere in the text. It does, however, include 'value'. In fact, URISA, one of the founding members of COGO, specifically rejects the argument that QBS is the best and preferred method of procuring geospatial data and services. You can find the URISA policy statement in a response to the ASPRS's proposed (now adopted) procurement guidelines at http://www.urisa.org/files/ASPRSProcurement1_2009.pdf. It talks about "best-value methods and lowest technically accepted source selection methods" as generally preferable to QBS for procuring geospatial data and services. One of the reasons to adopt BVS procurement is precisely to meet the stated COGO policy objective of "transparency and openness," because prices are on the public record, not negotiated in the backroom after the firm is selected. To say that COGO supports QBS, even by implication, is not true. Given that five of the current COGO member organizations strongly opposed the MAPPS position that QBS was the best way to procure spatial data and services, I cannot understand how any action by COGO would be interpreted as support QBS as the best approach. 2. You said, "Anytime a federal entity is seeking to acquire professional surveying or mapping services with federal money, QBS must be the procurement method. On this there should be no debate--quite simply, it is the law." Again, this is not consistent with the facts. As the federal courts said in the ruling on a lawsuit MAPPS brought to make your statement the law of the land, such a policy position is unsupportable. (You can read the complete federal court ruling at www.gisci.org/Issues_News_Policy/2007_06_14_Federal_Procurement_Suit_Decision.pdf.) This ruling endorses the decision by the FAR Council that not all services offered by surveying firms or considered to be within the scope of licensed practice within a given state are to be procured using QBS under the terms of FAR §36.6. Accordingly, the federal government has declared, "Mapping services that are not connected to traditionally understood or accepted architectural and engineering activities, are not incidental to such architectural and engineering activities, or have not in themselves traditionally been considered architectural and engineering services shall be procured pursuant to other applicable FAR provisions." (See www.gsa.gov/portal/content/203021#23.) If geospatial services are being sought for work that is not part of a federal construction project, then QBS procurement does not apply under FAR. Thus, you are correct to say there is no debate, but your conclusion that QBS is mandatory for all federally funded geospatial data procurements is the exact opposite of what the law actually says. 3. You say, "If all clients adhered strictly to a best-value pro

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