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INTERGEO 2003 Promises More Efficient Interaction Between Conference and Trade Fair 03.17.2003

March 17, 2003
This year’s INTERGEO – the world-wide largest trade fair and conference for geodesy, geoinformation and land management – takes place from 17 to 19 September in Hamburg, Germany. The trade fair is located in halls 9 to 12 in the Hamburg Exhibition Centre, while the conference will be held in the Congress Centrum Hamburg (CCH). To match the traditional reputation of Hamburg – “Hanseatic City – Gateway to the World” - making the trade fair more international is at the forefront of this year’s event. The conference will have a new structure following a modified, very much practice-oriented concept. While the INTERGEO 2002 registered a definitive growth – opposite to the general economic development – 2003 is aiming for a consolidation of the successes that have been achieved.

The extent and market relevance of the INTERGEO is unique on a world-wide scale, with its combination of conference, seminars, foren and trade fair. The motto of the INTERGEO 2003 “Knowledge for our Earth” emphasises the interdisciplinary importance of the event. As an internationally recognised forum this event is dedicated to research, to the ideas, solutions and perspectives that are relevant to the earth as a whole and that emphasise the responsibility towards the living space that we all share.

The organiser of the INTERGEO, the German Association of Surveying - Association of geodesy, geoinformation and land management (Deutscher Verein f¿r Vermessungswesen (DVW) – Gesellschaft f¿r Geod¿e, Geoinformation und Landmanagement – e. V) has three aims for the INTERGEO 2003: expanding the internationalisation, widening of the concept of the conference with regards to practice-oriented talks and excursions and finally the consolidation of the successes with regards to the number of visitors, exhibitor satisfaction and booked floor space.

Internationalization

The increase in global communication and advertisement will lead to a growth in the international dimension of the event. In 2002 18% of the exhibitors came from abroad. Hamburg, a metropolitan centre with a very good transport infrastructure, provides ideal conditions for the increase in the number of cross-border visitors. Additional visitors are expected in particular from the Scandinavian countries and Baltic states.

To emphasise the international dimension the DVW took on the Presidency of the F¿ration Internationale des G¿ètres (FIG), which happened already in 2002. HINTE GmbH, the organiser of the trade fair, utilises networking opportunities within the influential world organisation of trade fairs – the Union des Foires Internationales (UFI) – to support this goal.

Conference with a modified concept The mixture of classical subjects and future-oriented technologies are the clues to its success. Talks about classical and well-established topics such as engineering surveying as well as insights into state-of-the-art technologies and its applications – from satellite technology to transport, logistics, the Internet and telecommunication all the way to new opportunities in the use of geodata and e-government - will be presented to the delegates in Hamburg.

In 2003 the following innovations will characterise the conference. The recent establishment of a permanent programme committee – consisting of the DVW, the German Umbrella Organisation for Geoinformation and exhibitor representatives – will ensure the integration of theory and practice in the conference. The committee made geoinformation one of the core subject areas of the conference, which will be dealt with in modular blocks. This increases the clarity of the programme structure, connections regarding the content become much clearer. Another development is the orientation of the conference towards practical applications and solutions. In addition to the well-established contributions from experts in science and administration, increasingly speakers from business and politics enter the lecture programme. The employment of end users and practicians as speakers is a sign of the successful opening of the INTERGEO conference to users and consumers – and thereby a closer integration with what is on offer at the trade fair. The talks and discussions are complemented by excursions. This practical experience can be gained at the Bundesamt f¿r Seeschifffahrt und Hydrographie (Federal Office for Maritime Shipping and Hydrography), Hamburgische Schiffbau-Versuchsanstalt (Hamburg’s Shipbuilding Research Institute), Elbtunnel-Kontrollzentrum (Control centre of the river Elbe tunnel), Container-Terminal Altenwerder and DESY (particle accelerator).

Consolidation

According to the forecast of HINTE GmbH, the organisers of the trade fair, the indicators for the INTERGEO will remain at their high level in 2003 despite a global economic stagnation. This is based on the fact that the geoinformation industry is still a sector with a high turnover and innovation rate. According to a study that had been commissioned by the Bundesministerium f¿r Wirtschaft und Arbeit (Department for the Economy and Employment) and was published in February 2003, the business use of geoinformation has still a high market potential. The research concluded that until the year 2008 14,000 further jobs could be created across Germany with an additional market volume of more than two thousand million Euros.

For this year’s INTERGEO DVW and HINTE GmbH expect the exhibition to cover a floor space of 21,000 square meters (gross) and to attract about 16,000 visitors. The INTERGEO is no doubt going to defend its reputation as the world’s largest leading trade fair of the industry. Every international comparison concludes that the INTERGEO gives the most comprehensive overview of what’s on offer and that it is the showcase for the most up-to-date trends in geodesy, geoinformation and land management.