Columns

Editor's Points: The Power of Vision

January 3, 2012
/ Print / Reprints /
ShareMore
/ Text Size+


What decisions would you make today if money were not an issue? It’s a question worth considering.

Donald E. Bowen Jr., PLS, principal of Meridian Associates Inc., has this question written prominently on a whiteboard in his office. It’s a guiding philosophy for the Beverly, Mass.-based multidisciplinary firm. “While money is important to make anything happen in life, the key in business is identifying the opportunities days, months or years before anyone else,” Bowen explains.

Bowen would know. Ten years ago, his firm’s service base consisted entirely of traditional land development services; today, that service sector represents only half of the company’s revenue. Strategic investments in 3D laser scanning and services related to renewable energy and sustainability have propelled Meridian Associates to a leading position in a number of growth markets and helped the firm achieve double-digit increases and record revenues for 2010 and 2011.

A book Bowen frequently recommends to employees, clients and business owners is “It’s Not the Big That Eat the Small...It’s the Fast That Eat the Slow.”* This principle drives Meridian to continually invest in technologies and resources that support its areas of specialty and enable it to deliver information faster, better and more accurately. It also compels the firm to actively seek new challenges and embrace change.

“We have always been willing to invest in new initiatives that do not follow conventional thinking,” Bowen says. “We do not shy away from risk, providing the return favors our growth strategy. If a company waits until it is desperate for change to consider new business ideas, it is likely too late to assume elevated risks in a weakened state. These decisions must be continually evaluated to take advantage of emerging opportunities.”

Technology consultant Darron Pustam, GISP, offers some guidance for approaching such an evaluation. “Developing a roadmap for your company’s future strategies first requires an honest assessment of your firm’s values, vision and mission,” he says in his article “Changing Directions” (see page 14 in this issue). “This is the time to reflect on past intentions and measure whether your initial aspirations are being met. Then, you can close those gaps and set new goals that will continually stretch your capacity and capabilities.” Today more than ever, he says, the strategic paths we carve determine whether we will maintain a sustainable competitive advantage or relinquish to mediocrity or failure.

What is your five-year plan? Does it include risk-taking and capability-stretching? Can you see the opportunities that lie ahead? Seize the day--success awaits.





Read the full story on Meridian Associates in Points of Progress: Embracing Change, online at www.pobonline.com.


*Jennings, Jason and Haugton, Laurence, HarperBusiness, Jan. 2001.



Did you enjoy this article? Click here to subscribe to POB

Recent Articles by Christine Grahl

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

HxGN Live

More than 3,500 attendees from more than 70 countries attended HxGN Live, the annual Hexagon AB user conference, at the MGM Grand Hotel & Casino in Las Vegas on June 3-6. About 450 keynotes and panel discussions were held, and several companies from around the world exhibited their geospatial products. Here are a few snapshots from the event.

POB

POB July 2014

2014 July

In the July 2014 issue, POB explores the growth of photovoltaic (PV) installations in the United States across residential, commercial and utilities markets. Also, read how an innovative system ensures the vertical alignment of Gerald Desmond Bridge.

Table Of Contents Subscribe

Drones

How long until drones will be commonly used in business?
View Results Poll Archive

Point of Beginning Store

M:\General Shared\__AEC Store Katie Z\AEC Store\Images\POB\epubsite\Statues-pic-large.gif
Surveyor Statues

The perfect gift or award for any special occasion.

More Products

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

Geo Locator

Buyers Guide

The #1 buyers' guide for land surveyors and geomatics professionals. Search listings for software and equipment manufacturers, equipment dealers and professional services. CLICK HERE to view GeoLocator.

STAY CONNECTED

Facebook logo Twitter logo  LinkedIn logo  YouTube logoRPLS small logo

Google +