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Global Marketing Insights Expands International Remote Sensing Survey to Focus on Asia

March 14, 2006
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CLEVELAND, OH, 6 March 2006 - Global Marketing Insights Inc. has accepted a request from the U.S. National Oceanic and Atmospheric Administration (NOAA) Satellite and Information Services Division to expand the recently completed International Remote Sensing Survey to focus on Asia.

Similar to the first survey, the new project will study aerial and space-borne remote sensing trends and activities in more than 20 Asian countries, including Australia. Global Marketing Insights has tailored a series of online surveys covering issues relating to eight sectors of the remote sensing market: aerial film, aerial digital, aerial sensors, satellites, commercial end users, value added hardware and software, academic and government.

The five-minute online survey is posted at Global Marketing Insights is seeking survey responses from individuals involved in the remote sensing industry within Asia or specifically doing remote sensing-related business in Asia.

"NOAA's objectives for the Asian survey are similar to that of the recently completed study," said Dr. Shawana Johnson, President of Global Marketing Insights. "The surveys have been designed to gain insight into the technological, political, economic and environmental trends impacting each of the eight key business sectors within the Asian market."

Global Marketing Insights is seeking Research Network Partners to host the survey website link on their sites and to complete emails to their Asian databases encouraging respondents to complete the surveys. As with the previous study, Research Partners will be recognized in all the material relating to the study and will receive a first run of the study when it is released. Countries targeted by the survey include China, Japan, Russia, Mongolia, Hong Kong, Singapore, South Korea, Brunei, Philippines, Nepal, India, Bhutan, Bangladesh, Myanmar, Laos, Thailand, Taiwan, Cambodia, Vietnam, Malaysia, Indonesia, Sri Lanka, and Australia. For organizations interested in becoming a partner contact Sherry Loy at or by calling 216-525-0600.

The Asian Remote Sensing Survey will run for approximately the same period of time as the international study conducted last year. Global Marketing Insights will collect online surveys from now until August 15th, 2006, when data analysis will begin. The final report will be prepared and delivered to NOAA in late 2006. And as before, the results and raw data will be made publicly available.

"With so much business activity now occurring in the entire Asian region, it is a wise decision for NOAA to expand the remote sensing survey to include Asia," said Kay Weston, Chief Satellite Activities Branch.

Established in 1997, Global Marketing Insights Inc. provides a wide range of business planning and market research services, including targeted product/service market studies and competitive market research. Global Marketing Insights Inc. provides strategic planning and market research to government agencies and private sector firms seeking to develop their geospatial business interests. Global Marketing Insights Inc. is headquartered in Cleveland, Ohio. Log on to the Global Marketing web site at for more information and to obtain a free copy of the NOAA 2005-2015 Remote Sensing Study.

Source: Global Marketing Insights, March 6, 2006

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