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Targus Unveils Ten New Camera Cases for Holiday Season 12.12.2003

These new products range from rugged backpacks to luxurious leather cases, so you can find the perfect one for the photographer on your list.

Targus Inc., inventor of the notebook case and the dominant provider of mobile computing accessories, announced the availability of ten new carrying cases designed for digital or film cameras and video cameras. The new cases come in a variety of styles, shapes and materials, satisfying the needs of both novice and professional photographers.

Backed with lifetime warranties, Targus' fall line is available through major retailers, including Best Buy, as well as online at To find the right case for a specific type of camera, Targus provides a compatibility wizard on its Web site that helps consumers fit particular cameras into the optimal Targus case by size and shape. The new Targus products fall into the following categories:

Lifestyle Line
For video camera users the Lifestyle Line includes standard and messenger case designs, while still camera users have a universal and a micro-case option. All four cases are constructed from sturdy twill nylon with buckles for fast and easy camera access. Depending on the case, features may include detachable neck or shoulder straps, belt loops, various pockets for film, media or accessory storage, zippers for added protection, and bottle holders. Both video cases feature a unique, hide-away rear pocket and a false bottom that removes or adjusts for expanded hardware storage. The hideaway pocket also provides additional protection to the inner compartment in case of an accidental drop. The universal case fits most medium to large cameras. The micro case holds most micro and slimline cameras, with elastic webbing on the side for some degree of expansion. Suggested retail prices for the Lifestyle Line range between $6.99 and $24.99.

Leather Line
The four cases in this line are constructed from genuine black leather, making this the most luxurious and durable of Targus' new case lines. The Leather Line includes a video camera case, as well as three case sizes to accommodate most still cameras. Features throughout the line include internal mesh accessory pockets, removable shoulder straps, belt loops and external zippered pockets for additional storage. Suggested retail prices range between $999 and $29.99.

Universal Camera/Video Backpack
Designed for the rugged photographer, the Targus Universal Camera/Video Backpack is constructed with rip-stop outer material for durability, and lined internally with high-density interior foam padding. For organization, the backpack includes adjustable interior dividers, multiple interior and exterior storage pockets, a water bottle holder and a detachable mobile phone case on the shoulder strap. Suggested retail price for the Universal Camera/Video Backpack is $29.99.

Digital Memory Card Case
Made from durable black synthetic leather, this case protects and organizes a photographer's irreplaceable memory cards. Measuring only 3 inches by 1 inch by 4 inches, the case holds up to four memory cards at once with internal mesh pockets. A rugged zipper pull clip allows the case to be easily attached to any video or camera case. Suggested retail price is $4.99.

Source: Targus Inc., Dec. 9, 2003


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